It names the invisible work
Noticing what's running low. Holding the schedule in memory. Anticipating what's next. The work with no task attached is the work that never gets shared — so it gets its own cards.
For the first two years
Right now, one of you is holding all of it.Twenty minutes changes that.
A card deck and guided conversation built for your household — so the noticing, the remembering and the anticipating stop living in one person's head.
Rated 4.8 by 1,200+ parents
Delivered instantly. Print at home or open it on your phone.
Noticing what's running low
Why it works
The problem was never effort. It was visibility.
Built for your house, not a generic one
Twelve questions about your feeding method, schedules, childcare and your baby's age. You get your cards, not everyone's.
Nobody's the villain
Not a scoreboard and not a chore chart. The list was never written down. That's the problem, and it's nobody's fault.
It survives the night you make it
A one-page ownership map for the fridge, and a re-deal card for when leave ends, daycare starts, or the naps change.
How it works
Three steps, one evening.
- 01
Tell us about your house
Twelve questions, about two minutes.
- 02
Open your deck
Built to your answers and delivered instantly. Print at home or read on screen.
- 03
Sit down for twenty minutes
Follow the script. Deal the cards. Put the chart on the fridge.
All three
The First Two Years
The Deck, The Handover and The First Year. Everything for the window that matters.
$97$121
The offer
This is for you if:
- You're the one who remembers the pediatrician appointment.
- You've had this conversation before and it came back three weeks later.
- “Just tell me what to do” makes something in you go quiet.
- You're not angry. You're just tired.
"It's not that they won't. It just never got written down."
Get instant access
One household · Instant delivery · Use it tonight
$47
- 60–90 personalized cards
- 12-page guided script with timings
- One-page wall chart for the fridge
- Screen version works on any device
48-hour support guarantee · Not a substitute for professional advice
Also available
Two more for the first two years.
The Handover
Your baby's routine, written down for whoever has them.
Everything another person needs to look after your baby the way you would — filled in, printed, and handed over without a twenty-minute explanation.
$37
See what's inside →
The First Year
Sixty seconds a night, so the year doesn't blur.
One line a day, prompted. A record of the year that actually gets filled in — because it never asks for more than a minute.
$37
See what's inside →What's inside
Three things arrive in your inbox.
The Deck
60–90 cards, built for your house
Only the cards that exist in your household. Your names already on them. Print on cardstock or read on your phone.
The Sit-Down
A 12-page guided script
Timed, step by step. Nobody has to know what to say. Twenty minutes, start to finish.
The Wall Chart
One page for the fridge
Who owns what, colour-coded to each of you. The part that keeps it alive after the night you make it.
For both of you
It works because it lives in the room with you.
No diagnosis, no scorecard
This isn't a test of who does more. It's a map of what's actually happening — so both of you can see it at the same time.
Colour-coded, not complicated
Each card lands with one of you. The wall chart lives on the fridge, so ownership is visible at 6am and 6pm.
Built to change
Babies change. Schedules change. The re-deal card means the system changes with your household, not against it.
Testimonials
From households like yours.
"We did it at the kitchen table on a Tuesday. The fridge chart has not moved since, and neither of us has to ask 'did you remember the wipes?' at 11pm."
"The cards said the things I could never get out without it turning into an argument. For the first time, my partner actually saw what was in my head."
"Twenty minutes, and I stopped being the only one tracking the diaper supply. With twins, that alone saved us a fight a day."
You've been meaning to have this conversationfor four months.
Twenty minutes at the kitchen table. Then it's out of one person's head for good.
Questions